Tequila, launched by the model in February 2021, is among a wave of celebrity created tequilas from major stars including ...

The 30-year-old celebrity’s brand, popular with Gen Z, will tap in to alcohol giant’s sales network.

Sazerac, one of the leading and fastest growing spirits companies in the world, today announces a strategic partnership and ...

Kendall Jenner is stoked, and she’s got a good reason to be. The second-youngest scion of the Kardashian-Jenner clan started her tequila brand 818 as the zillennial answer to George Clooney’s ...

The collapse of the talks could pave the way for another spirits company, Sazerac, to open negotiations with Brown-Forman.

Brown-Forman is looking to make deals, Sazerac is up for the job.

Sazerac has reportedly approached Brown‑Forman, owner of Jack Daniel’s, setting up a domestic rival to Pernod Ricard.

By Praveen Paramasivam CHENNAI, April 23 (Reuters) - John Distilleries is open to selling more, and potentially all, of its ...

By Abigail Summerville April 15 (Reuters) - U.S. spirits group Sazerac has offered to buy Brown-Forman for about $15 billion, ...

The Kentucky spirits company’s bid for Brown-Forman comes as the industry is being buffeted by a decline in alcohol ...

On Tuesday, Sazerac announced a strategic partnership and financial investment in 818 Tequila, the agave spirits brand ...