If you think that vehicle colors on your nearest highway match a typically dreary winter's day, you're not wrong. There are ...

Car color does have some influence on accident risk, but it is not the most important factor in road safety. Research ...

The automotive palette seems to expand every day with new colors we see on the road, but most of us end up with white, gray, ...

Mainstream colors such as white, black, and silver, are popular among automotive consumers. But are those the best colors for helping a vehicle maintain its value? The answer is no, according to a new ...

If you take a quick glance at any crowded parking lot or look out over a busy freeway during rush hour, you'll notice a distinct lack of rainbows. While automotive paint technology has advanced to ...

The choice of a car color is pretty much black and white. Literally, for the most shoppers. A new study by online car marketplace iSeeCars looked at over six million used car sales this year to ...